HomeMy WebLinkAboutRes 2025-03-1750 Agreement between CDC and Red Productions, LLC for Marketing & Promotional PurposesCITY OF ANNA
RESOLUTION NO. ZoZS
A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF ANNA, TEXAS,
APPROVING THE AGREEMENT BETWEEN THE ANNA COMMUNITY
DEVELOPMENT CORPORATION AND RED PRODUCTIONS, LLC AND FOR THE
EXPEDITURE OF FUNDS FOR MARKETING AND PROMOTIONAL PURPOSES AS
APPROVED BY THE ANNA COMMUNITY DEVELOPMENT CORPORATION ON
MARCH 6, 2025
WHEREAS, the City Council of the City of Anna, Texas ("the City Council") recognizes
that on March 6, 2025, the Anna Community Development Corporation ("CDC") passed
a resolution approving and authorizing an agreement with Red Productions, LLC and for
the expenditure of funds for marketing and promotional purposes-, and
WHEREAS, the City Council has determined that said agreement should be approved;
NOW THEREFORE, BE IT RESOLVED BY THE CITY COUNCIL OF THE CITY OF
ANNA, TEXAS, THAT:
Section 1, Recitals Incorporated
The recitals set forth above are incorporated herein for all purposes as if set forth in full.
Section 2. CDC Agreement Approved
The City Council hereby approves the agreement between the Anna Community
Development Corporation and Red Productions, LLC and the expenditure of funds not
to exceed $25,000 for marketing and promotional purposes as approved by the CDC on
March 6, 2025, and as attached hereto as Exhibit A.
PASSED by the City Council of the City of Anna, Texas, on this 25th day of March
2025.
APPROVED:
ay6r, Pete Cain
ATTEST:
W1
�A THE CITY OP bpi Secretary, Carrie"Land
z Aftha
TEIAS
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Exhibit A
oirdpiodur[ioi�s
MASTER SERVICES AGREEMENT
This MASTER SERVICES AGREEMENT ("Agreement" o: MSA") is entered into by ano between Anna Community neyalonment rnrnnratjnn
("Client") and RED PRODUCTIONS, LLC ("RP"). Client and RP are each a 'Party" and coliechvely are the "Parties" to this Agreement.
In consideration of and for the mutual promises and covenants hereinafter contameu and other good and valudble considelation, the receipt
and sufficiency of which are hereby acsnovledged, the Parties agree as follows:
11 Scope of Services: During the Term of this Agreement, RP shall from Pme to Dme provide certain services (the "Services") to Client as
more specifically set forth and defined in any Statements of Work ("SOW") executed pursuant to th,S Agreument. This Agreement does net
obligate Client to request Services from RP nor does it obligate RP to accept orders or requests for Services from Client
Z) Statements of Work: A sample form of an SOW Is attached hereto as Exhlbit A, but Client and RP may agree upon a different format as
long as .t ,ncludes substantially all of the terms specified below. each SOW shall be signed by the Parties and sh0 refer to, Incorporate and
be governed by ail of the terms and provis ons of this Agreement. Unless otherwise expressly provided in this Agreement or in an SOW, if
any term or provision contained n an SOW conflicts with any term or provision of this Agreement, the terms or provisions of the SOW shall
govern Each SOW shall contain a detailed specification or description of the following items to the extent applicable:
a) the Servicus to be provided by RP and the Final Video Deliverable(s) to be provided to Client by RP ("rinal Video Deliverable" means
,he final version of the Project that is provided by RP and approved by Client as set forth in the applicable SOW).
b) a schedule for the delivery of the Services (the "Schedule"),
c) an estimate of any production, travel or incidental expenses expected to be incurred by RP In rendering the Services;
d) the intended scope and length of use of the Final Video Deliverable(s), including talent and music licenses, fees, and/or other rights
•equired for such use; and
e) the fees to be paid m RP and the tm ng and other particulars for payment of such fees
3; fees & Expense Reimbursement: The aart,ns agree as follows with respect to Fee and Expense Reirnhursement payments:
a) invoice Payments Client agrees to pay all of the professiona! services 'ees as described on the governing SOW in the manner
described therein. All undisputed invoices for fees charged to Client in connection with the Services shall be due and payable net 30
days of receipt of invoice. If Client becomes dellnquerd in payment, not only will RP take appropriate steps to collect such payment,
but Client will be esponsible for any costs incurred by RP in trying to collect such delinquent payment, including any collection
agency or attorney fees.
b) Expense Reimbursement Payments, Client further agrees and acknowledges that RP may incur expenses and costs in connectior with
the performance of the Services and/or on behalf of Client and authorizes RP to incur such expenses and costs as set forth in any
SOW, msert.on order, work order or subsequent writing,
4) Shoot Date Cancellation/Postponement: Client acknowledges that once it approves a shoot date, the shoot date is considered ;ockee, and
the fees listed below wiil be due from Client to RP if the shoot date s subsequently canceled or postponed by Tent:
a) f notice of cancellation is given with n the following number of business days prior to a locked shoot date, Client agrees to pay Red
Product,ons the ensuing amounts:
Cancellation:
1-S Days
6.15 Days
All pre production, development fees and expenses incurred by Red Productions up to
the date of cancellatior
1C0%
1CC
Shoot cost for physical production groups (outlined in the SOW) Including but not limited,
to crew, equipment. camera, talent, and travel.
100%
50%
Production fee nor the project. 1
100%
50%
b) If notice of postponement :s given within the following number of husin cis days of a locked shoot date, arc the cucnc resrncauiee
the shoot date for another date with n three months of the orig;nal locked shoot date. Client agrees to pay Red Productions the
CS;SUIII ' GFIIU L'I ILA.
Postponement
1-S Days
6.15 Days
All pre -production, development fees and expenses incurred by Red Productions up to
the date of postponement.
1004!
100%
Shoot cost for physical production groups (outlined in the SOW) including but not limited
to crew, a uipment. camera, talent, and travel.
50`51,
ZS o
Production fee for the project
07.
05,
c) If Client postpones a locked shoot date but fails to reschedule and approve ano:ner shoot Cate Or; a oaLe LnvL a, rvlLrFll 11.1— ---
of the original locked shoot date, such shall be treated as a cancellation and Client agrees to pay RP the applicable amounts for
cance,lations listed above
S) Term and Termination,
a) Term. This Agreement is for an inital term of one year or until terminated in accordance with the provisions contained herein. Upon
expiration of the initial term, this Agreement shall be automatically renewed for successive terms of one year each until terminated
in accordance with the provisions contained herein. Unless otherwise provided in any SOW or subsequent amendment or addendum
to this Agreement, this Agreement shall automatically terminate in the event the parties do not execute a SOW nor twenty four (24)
consecutive months.
bl Termination. Each Party may terminate this Agreement for any reason with thirty (30) days advance written notice, provided that in
the event of any existing SOWS, the Agreement shall not terminate until the expiration of such SOWs. Client shall have the right to
terminate a SOW a, any time, subject to its obligation to pay RP for all accrued out unpaid compensation due to RP as of the date of
termination, any costs incurred by RP and non -cancellable commitments made by RP prior to the date of termination, and any
additional funds due RP under the Cancelation/Postponement Policy as described in Section 4.
c) Consequences of Termination: Upon termination of this Agreement for any reason, and at the specific written request of either Party,
each Party so requested shall return any products or materials of the other Party which such Party may have in its possession within
five (5) business days after the dale of termination. The fallowing Sections of this Agreement shall survive termination: 6, 7, 9, 10,
and 11(b)-(f).
6) Confidentiality & Non -Disclosure Obligation: The Parties understand and acknowledge that in the course of providing the Services,
information of a confidential, proprietary and/or trade secret nature (collectively, "Confidential Information") may be revealed by one
Party (the "Disclosing Party") to the other Party (the "Receiving Party") and that such information constitutes valuable business assets of
the Disclosing Party ("Confidential Information" includes but is not limited to any and all proprietary information, trade secrets, know-how
and technicadata, inc'uding information that is marked as "confidential" or should be reasonably understood to be confidential or
proprietary by either Party.) The Receiving Party agrees that for the Term of this Agreement and for three (3) years after termination of this
Agreement, the Receiving Party will not disclose the Confidential Information to any third party (except as required by law), nor use the
Confidential Information for any purpose not permitted under this Agreement or any purpose not specifically linked to the Services The
nondisclosure obligations set forth in this Section shall not apply to information that the Receiving Party can document is generally
available to the public (other than through breach of this Agreement), was already lawfully in the Receiving Party's possession at the time
of receipt of the information from the Disclosing Party, or is required to be disclosed by applicable law, court order, or decision by the
Office of the Texas Attorney General.
7) Non -Solicitation, Each Party agrees that during the Term of this Agreement and for one (1) year after termination of this Agreement, it will
not through any individual or entity.
al solicit, induce or attempt to induce away from employment or association with the other Party any then -current officer, director,
manager, member, employee, independent contractor, consultant, agent, vendor, supplier, or other personnel or representative of
such Party (collectively "Employed and Associated Parties"), either for its own benefit or the benefit of a third party, or
bi otherwise intentionally disrupt, impair. damage or interfere with any relationship between the Company and any of its then -current
Employed and Associated Parties.
c) The Parties agree that general job advertisements or solicitations for a job to the public or through recruiters will not be considered a
breach of this Section.
g) Warranties and Disclaimers: In addition to any and all warranties available under applicable law, RP represents and warrants that its
Services shall be performed rn a professional and workmanlike manner and in accordance with general industry standards. RP further
warrants that the provision of the Services under this Agreement will not violate the rights of any third parties. RP further warrants that no
services provided or deliverable prepared under this Agreement will violate the rights of any third party and warrants that said services will
not Infringe or contribute to the Infringement of any patents, trademarks, copyrights, or other intellectual properly rights either in the
U.S.A. or foreign countries, and (without limiting the foregoing or any other provision of this Agreement) shall defend, indemnify and save
and hold harmless Client from every suit or proceeding brought against Client for any alleged infringements of any patents, trademarks,
copyrights, or other intellectual property rights by reason of RP's services provided under this Agreement, and to pay all expenses and fees
of counsel and related expenses which shall be incurred in such suit/proceeding and ail costs, damages, judgments and recoveries in every
such suit/proceeding.
9) ownership Rights:
a) Client acknowledges that the fees charged by .RP for its work, as outlined in Exhibit A or a statement of work ("SOW"), were
specifically calculated based on the usage contemplated by Client. RP retains ownership of the copyright in all Work Product and
Final Video Deliverable(sl produced by reason of the terms of this Agreement unless and until Client specifically negotiates a buyout
of the copyright in said materials, and copyright ownership n the materials are transferred in writing by RP to Client. ("Work
Product" constitutes all items and materidls created by RP in the process of creating the Final Video Deliverable, excluding the Final
Video Deliverable itself and its contents. Work Product may include, but is not limited to storyboards, scripts, concepts, artwork,
music, data, materials, documentation, computer programs, inventions, pictures, audio, video, animation, slogans, transcriptions,
and all works of authorship.) in addition, any concepts not selected for production by Client will remain the sole and exclusive
property of RP. Provided Client pays all fees due RP under this Agreement and is not otherwise in material breach of this Agreement,
RP grants Client a license giving Client the right to use the Final Video Deliverable(s) on a limited use basis as specified in the SOW.
Client hereby waives the right to challenge the validity of RP's ownership of any Work Product or Final Video Deliverable(s).
b) Any use of any Work Product or Final Video Deliverable by Client oeyond those specified in the SOW, or any changes or modifications
by Client to such, must have the advance written approval of RP, and may require the payment of additional fees. Client agrees to
seek the advance written permission of RP and pay reasonable additional fees to be negotiated in good faith before making any
modifications to the Work Product or Final Video Deliverable(s) or before using any Work Product or Final Video Deliverable in a
manner not specifically specified in the SOW.
c) Client acknowledges that RP has the right to use and display the Final Video Deliverable(s) as part of its portfolio, including on RP's
website and RP's account profiles at third party websims.
d) Client also acknowledges that RP has the right to license footage produced pursuant to this agrecrnent to others, excepting any
footage in which trademarks, logos, or artwork owned or licensed by Client or Client is identifiable.
e) Notwithstanding the foregoing, it is understood that RP may, on occasion, license materials from third parties for inclusion in the
Final Video Deliverable(s). In such circumstances, Client agrees that it remains bound by the terms of any such licenses. RP will keep
Client Informed of any such limitations. Client will be responsible for payment of any special licensing or royalty fees resulting from
Client's unauthorized use of any Work Product or Final Video Deliverable(s).
f) During the Term of this Agreement, Client hereby grants to RP a limited, revocable, non-exclusive license to use any and all of the
trademarks, logos or artwork owned or licensed by Client (the "licensed Marks") solely in conjunction with the performance of RP's
obligations under this Agreement. Client represents and warrants to RP that it is authorized to grant the aforementioned license.
10) Mutual Indemnification:
a) RP shall indemnify, defend and hold Client and its subsidiaries and affiliates, and their directors, officers, employees, agents,
representatives, suppliers and vendors harmless from and against any and all Claims or Losses based upon or related to any itern
prepared by RP or at RP's direction, and/or the willful misconduct of RP, its employees, officers, directors or agents in the
performance of the Services. The foregoing indemnification by RP shall not apply where such Claims or Losses arise:
i) from material supplied by Client and incorporated into any materials or advertisements prepared by RP,
ii) from unauthorized changes to the Final Video Deliverable(s) by Client or uses of the Final Video Deliverable(s) by Client which
exceed those granted in the SOW,
iu) out of matters as to which RP has advised Client of the risks involved and Client has agreed in writing to accept those risks,
iv) assertions made regarding Client or Client's competitors, or any of their products or services, in any advertising which RP may
prepare for Client and which Client approves in writing before its publication or broadcast, or
v) any alleged injury that a third party may attribute to Client's products or services.
h) Client agrees to indemnify, defend and hold RP and its subsidiaries and affiliates, and their directors, officers, employees, agents,
representatives, suppliers and vendors harmless from and against any Claims or Losses arising out of, relating to or resulting from
RP's use, in performing its obligations under this Agreement, of the Licensed Marks or of other materials furnished by Client
(including all information or data obtained by RP from Client to substantiate claims made in advertising) and/or Elie willful
misconduct of Client, its employees, officers, directors or agents.
c) As used in this Section "Claims" means any and all claims, demands, actions, suits, and oroceed(ngs asserted by a third party,
including but not limited to any claim of defamation, invasion of right of privacy or publicity, or infringement of copyright or other
intellectual property interest. As used in this Section, "Losses' means all damages, losses, liabilities, costs (including reasonable
outside attorney's fees), expenditures, or other expenses arising out of or incurred as a result of a Claim. The indemnification
provisions of this Section shall survive the termination of this Agreement.
111 Miscellaneous. The Parties agree that the following additional miscellaneous terms shall apply to this Agreement
a) Fntir Aer ement. RP and Client intend and agree that this Agreement constitutes the entire agreement regarding the subject matter
and that it supersedes, merges and extinguishes any form or type of prior understanding, agreement, negotiations or
commuricauons in any way pertairing to the Services to be rendered. However, it is intended that this Agreement will be
supplemented by Scope of Work ("SOW") Orders, which shall be iegarded as Exhibits to the Agreement. This MSA/Agreement is
,tended to govern the general working relationship between the Parties. SOW Orders will outline the details of the various Projects
for which Client engages RP. To the extent that there are inconsistencies between this Agreement and an SOW, that SOW shall prevail
n that particclar instance only.
b) Interpretation. In the event of a dispute hereunder, this Agreement shall be interpreted in accordance with its fair meaning and shall
net be interpreted for or against a Party hereto on the ground that such Party drafted this Agreement or any part thereof.
c) Arindcable La+v. This Agreement shall be governed by and construed in accordance with the laws of the State of Texas, without giving
effect to its rules governing Elie conflict of laws. This Agreement is performable, in whole or in part, in Collin County, Texas, and Client
and RP agree that any litigation directly or indirectly relating to or arising out of this Agreement must be brought before and
determined by a state court of competent jurisdiction within Collin County, Texas, and the parties hereby agree to waive any rights to
object, and hereby consent and agree to submit to the exclusive jurisdiction and venue of such courts,
d) Resolution of Disputes. The Parties agree that they shall first attempt to resolve any controversy or claim arising out of or relating to
the creation, performance, termination and/or breach of this Agreement through good faith negotiation or mediation between the
Parties. In the event such negotiations or mediation fails to resolve such claim or controversy, then suit may be filed in court as
described in Section 11(c). Notwithstanding the foregoing, and solely with respect to breaches or threatened breaches of this
Agreement based upon violations of Sections 6, 7, and 9, either Party to this Agreement may seek a temporary restraining order and
injunction to protect its legal rights or interests. if any lawsuit is Instituted and prosecuted to enforce this Agreement, the prevdilirig
Party shall be entitled to recover its reasonable outside attorneys' fees and costs.
e) Severability. If any term or provision hereof shall be determined by a court of competent jurisdiction to be illegal or invalid for any
reason whatsoever, such provision shall be severed from this Agreement and shall not affect the validity and enforceability of the
remainrer of this Agreement.
f) Modifications and Waivers. No failure or delay on the part of either Party in exercising any right, power or remedy under this
Agreement shall operate as a waiver of such right, power or remedy, nor shall any single or partial exercise of any such rght, power
or remedy preclude any other right, power or remedy. Unless otherwise specified, any amendment, supplement or modification of
or to any provision of this Agreement, any waiver of any provisicn of this Agreement, and any consent to any departure by the
Parties from the terms of this Agreement, shall be effective only if it is made or given in writing and signed by bosh Parties.
g) No Agency. The Parties to this Agreement are Independent contractors and nothing contained herein shall be construed to create a
partnership, joint venture or employer/employee relationship. Neither Party shall incur any obligation or otherwise bind the other
Party. Client understands that RP may, in its reasonable discretion, choose to use subcontractors, talent, and other third parties who
are not employees of RP to fulfill its obligations under this Agreement, and Client consents to such relationships. RP shall have sole
control over the supervision and direction of the means, methods, sequences, procedures, and techniques utilized to provide its
services under this Agreement and there shall be no joint control over the services. RP shall be solely responsible for the acts and
omissions of its officers, agents, employees, contractors, subcontractors and consultants and the doctrine of respondeat superior
shall not apply as between the Client and RP or its officers, agents, employees, contractors, subcontractors or consultants.
h) No Exclusivity. The services provided by each of the respective Parties hereunder shall be provided on a non-exclusive basis and
nothing herein shall be construed as prohibiting either of the Parties from providing its services to, or working with, third parties
during the term of this Agreement.
No Assignment. This Agreement may not be assigned by either Party without the prior, written consent of the other Party, except for
an assignment in the event of a merger or acquisition involving the assigning Party. This Agreement shall be binding on, and shall
inure to the benefit of, the authorized successors and assigns of [lie Parties.
j) Force Maieure. Neither Party shall be liable for, nor shall either Party be considered in breach of this Agreement due to any failure to
perform its obligations under this Agreement as a result of a cause beyond its reasonable control, including, but not limited to fire.
earthquake, labor dispute or strike, act of God of public enemy, any municipal ordinance, any state or federal law, governmental
order or regulation, or other cause beyond a Party's control, or any other cause, whether similar or dissimilar to any of the foregoing,
which could not have been prevented by the exercise of reasonable care. If a Party is delayed due to force majeure, then such Party
shall provide written notice of the delay and applicable extension of time periods to the other Party In addition, a Party that has
claimed the right to temporarily suspend its performance under this paragraph shall provide written reports to the other Party at
least once every week detailing: (i) the extent to which the force majeure event or circumstance continue to prevent the Party's
performance; (ii) all of the measures being empioyea to regain the ability to perform; and (ill) the projected date upon which the
Party will be able to resume performance, which projected date the Parties agree and acknowledge is only an estimate and not a
binding commitment by the Party claiming force majeure.
k) Due Authority. Each of the Parties represents and warrants to the other Party that the execution and delivery of this Agreement and
the performance of the obligations under this Agreement have been duly authorized by all requisite action of the governing body of
the Party, if any, and that the person executing this Agreement is fully authorized to bind that Party
i) Counterparts. This Agreement may be executed in counterparts, each of which shall be deemed an original, but all of which taken
together shall constitute one and the same instrument. Scanned, facsimile, or electronic signatures shall be as effective, enforceable
and valid as if a paper version of the instrument were delivered containing the Parties' original .written signatures.
m) Notices, Notices must be in writing and either (a) hand -delivered, or sent oy (b) prepaid certified mail (return receipt requested), (c)
nationwide overnight courier or (d) confirmed e-mail transmission, to the addresses set forth below. Notices will be effective upon
receipt.
If to Client:
Anna CDC
Attn: Economic Development Director
120 W. Seventh Street
Anna, TX 75409
If to RP:
Red Productions, LLC
329 S. Main Street
Suite 101
Fort Worth, TX 76107
Email Scott@redproductions.com
INTENDING TO BE LEGALLY BOUND, the Parties hereto affix their signatures hereto.
Client: Anna Community Development Corperat,on
Signed:
Name: 5,iicP Norwood
Title: President
Date:
RP: Red Productions LLC
1
Signed:
Name: Heather Wilk
Title: VP of Original Content
Date: March 10. 2025 `
xhibit "A" — (Samp'el Statement of Work
This Statement of Wcrk ("SOW") is made and entered into effective as of the _ day of _ , 20 , by and between
and Red Preductiors, LLC ("RP"). This Sow is hereby incorporated into, made part of and governed by the
terms and conditions set forth in the Master Services Agreement ("MSA") by and between Client and RP dated __ 20_. Unless
otherwise specified, all capitalized terms used but not defined herein shall have the sdme meaning ass,gned to them in the MSA Subject to and
n accordance with the terms of the MSA, Client and RP hereby acknowledge and agree that the following Services shall be performed and the
following payments shall be made
1) Project Name
2) The Services: RP shall provide the specific Servires detailed below and/or or the rider attached hereto
Client/RP Client/RP Cuant/RP
Casting?
Props
Voice Over Licensing
Princ. Talent Fees
Set Constructicn
Creative Developmert
Extra Talent Fees
Apency Trove!
VFX
Wardrobe
Hard Drives
Music
?roduction Crew
Edit
Sound Design
Crew Travel Expenses
Color Correction
Audio Mix
ocation Scout
Mane Uo
Stock Foota e purchase
Location Fees
Broadcast Delivery
Stock Footage I censing
Weather Day Contingent Nocr Day Prior)
Insurance
Other: See Proposal attached
3) Final Video Dehverable(s): Describe the Final Video Celiverable(s) to be provided by RP, subject to Client's approval.
• One (1) main promotional video (1.30 • 2:00 m-nutes in length)
• Three (3) ad cutdowns (:IS - 30 seconds each)
• Video format 1920x1080, 16 9 aspert ratio
• usage: to perpetuity
4) Authorized Client Representative;s): The Cbent representative authorized to approve each of the following is:
Script
Locked Shoot Date:
Fina' Cut:
The authorized representative for each item listed above must provide RP with approval in writing for the appropriate element
before RP will proceed with the Project
(Authorized Client Representative Imtial Here) Client acknowledges that once it approves a shoot date, the shoot date is
considered locked. Should Client subsequently cancel or postpone a locked shoot date, Client agrees to pay to RP the applicable
amuuntis) listed in Section 4 of the MSA.
S) Schedule for Delivery of the Services (Including Start Date): TBD and mutually agreed upon.
6) Estimate of Expenses $24,94600
7) Intended Scope and Time of Use of the Final Video Deliverable(s), Including Any Talent and ,Music I icenses, Fees and/or Riehrs:
(Authorized Client Representative's Initials Here) The fees set forth in this SOW for the services and Final Video Deliverable(s)
to be provided by RP under this SOW are based on the intended scope and time of uses described 'herein. Client acknowledges that
any use of, or modification to, the Final Video Deliverable(s) beyond those specified herein requires the advance written consent of
RP and the payment of additional fees.
8) Fees and Fee Payments Client shall pay the following fees under the following timelines or circumstances:
AGREED on this _ day of . 20_:
Client:
5igned
RP Red Productions LLC
Signed
Heather Wilk
Name: _._ Name —
Title. rltle. VP of Original Content
0-W m 1,01111r,11011S
Proposal for City of Anna 2025 Video Project
Prepared for: City of Anna Economic Development Corporation
Prepared by: Red Productions
Date: February 26, 2025
Project Overview
As the fourth fastest -growing city in the nation, the City of Anna seeks to update its promotional
video to highlight its development opportunities and vibrant community. The goal of this project
is to attract businesses, developers, and potential residents by showcasing the city's economic
potential and high quality of life.
Objectives
• Showcase the City of Anna as a prime location for business and residential growth.
• Highlight economic development incentives, infrastructure, and amenities.
• Establish Anna as a key part of Dallas' northward expansion.
• Create a compelling visual narrative that resonates with potential investors and
residents.
Target Audience
• Developers
• Brokers
• Companies
• Retailers, restaurants, and industries
• Potential residents
Distribution Channels
• City of Anna Economic Development Corporation website
• Social media platforms
• Tradeshows and conferences
• Direct outreach to developers and brokers
• Email campaigns and in -person presentations
Deliverables & Project Scope
Deliverables:
• One (1) main promotional video (1:30 -2:00 minutes in length)
• Three (3) ad cutdowns (:15 - :30 seconds each)
• Video format: 1920x1080, 16:9 aspect ratio
• Usage: In perpetuity
Scope of Work:
Creative Development $3,350.00
Concept development, script writing
Pre -Production $2,540.00
Shoot prep + project management
Crew $3,400.00
1 full -day, 2x crew I Producer, Cam Op/Drone Op
Cameras + Equipment $900.00
1 x Sony FX9 (or comparable), 1 x DJI Mavic 2 Pro Drone
Physical Production $1,955.00
Production van, crew meals, expendables. Includes allocation for crew travel/hotels
Post Production $5,936.00
Edit + Render I Includes 2x rounds of revisions
Deliverables $1,795.00
Delivery of 1x 1:30-2:00 Main Video + 3x :15 ad cutdowns
Production Fees $5,070.00
Total $24,946.00
8
ANNA COMMUNITY DEVELOPMENT CORPORATION
RESOLUTION NO. 2025-03-3
A RESOLUTION OF THE ANNA COMMUNITY DEVELOPMENT CORPORATION
APPROVING AND AUTHORIZING AN AGREEMENT WITH RED PRODUCTIONS, LLC
AND FOR THE EXPENDITURE OF FUNDS FOR MARKETING AND PROMOTIONAL
PURPOSES
WHEREAS, the Anna Community Development Corporation (the "CDC") wishes to
expend funds for marketing and promotional purposes to provide updated videography
for the EDC webpage, trade shows, developer meetings, and digital and social media
campaigns; and
WHEREAS, the CDC Board of Directors finds that this project and expenditure is to
promote new or expanded business development; and
WHEREAS, the CDC Board of Directors desires to enter into that certain Master
Services Agreement for a contract for marketing, advertising, and promotional services
attached hereto as Exhibit A (the "Agreement")-,
NOW THEREFORE, BE IT RESOLVED BY THE ANNA COMMUNITY
DEVELOPMENT CORPORATION, THAT:
Section 1. Recitals Incorporated
The recitals set forth above are incorporated herein for all purposes as if set forth in full.
Section 2. Approval of Funding
The CDC hereby authorizes the Board President to execute an agreement for marketing
and promotional services with Red Productions. LLC and to charge the CDC's contract
services line item in an amount not to exceed $25,000 in the Fiscal Year 2024-2025 for
marketing and promotional services for community and economic development
purposes.
PASSED AND APPROVED by the Anna Community Development Corporation on this
6th day of March 2025.
APPROVED: ATTEST:
Bruce Norwood, CDC President Dwyke Williams, CDC Secretary
LE;<hi�it �\
oiedp10datius
MASTER SERVICES AGREEMENT
This MASTER SERVICES AGREEMENT ("Agreement" or "MSA") is entered into by and between Anna Community Devalc orrent Corporal=
("Client") and RED PRODUCTIONS, LLC ("RP"). Client and RP are each a "Party" and collectively are the "Parties" to this Agreement
!n consideration of and for the mutual promises and covenants hereinafter containeij ano other good and valuable consideration, the receipt
and sufficiency of which are hereby acknowledged, the Parties agree as follows.
1) Scope of Services: During the Term of this Agreement, RP shall from t,me to time provide certain services (the "Services') to Client as
more specifically set forth and defined it any Statements of Work ("SOW") executed pursuant to this Agreement. This Agreement does not
obligate Client to request Services -rorr RP nor does it obligate RP to accept orders or requests for Services from Client.
2; Statements of Work A sample form of an SOW Is attached hereto as Fxhibil A, but Client and RP may agree upor a different furrnat as
long as it ncludes substantially all of the terms specified below- Each SOW shall be signed by the parties and shall refer to, incorporate and
be governed by ail of the terms and proves;ons of this Agreement Unless otherwise expressly provided in this Agreement or in an SOW, if
any term or provision contained in an SOW conflicts with any to.,m or provision of this Agreement, the terms or provisions of the SOW shall
govern. Each SOW shall contain a detailed specification or description of the following items to the extent applicable:
a) the Services to be provided by RP and the Final Video Deliverable(s) to be provided to Client by RP ("Final Video Deliverable" means
the `inai version of the Project r.hat is prrvided by RP and approved by Client as set forth in the applicable SOW);
b) a schedule for the delivery of the Services (the "Schedule"),
c) an estimate of any production, travel or incidental expenses expected to be incurred by RP in rendering the Services,
d) the intended scope and length of use of the Final Video Deliverable(s), including talert Ord music licenses, fees, and/or other rights
required for such use, and
e) the fees to be paid to RP and the timing and other particulars for payment of such fees.
3) Fees & Expense Reimbursement: The Parties agree as follows with respect to Fee and Expense Reimbursement payments:
a) Invoice Payments. Client agrees to pay all of the professionau services !ees as described on the governing SOW in the manner
described thereir. All undisputed invoices for fees charged to Client in connection with the Services shall be due and payable net 30
days of receipt of invoice. It Client becomes delinquent n payment, not only will RP take appropriate steps to collect such paymert,
but Client will be responsible for any costs incurred by RP in trying to collect such delinquent payment, including any collection
agency or attorney fees.
b) Expense Reimbursement Payments. Client further agrees and acknowledges that RP may incur expenses and costs in connectior with
the performance of the Services and/or on behalf of C lent and authorizes RP to incur such expenses and costs as set forth in any
SOW, insertion order, work order or subsequent writing.
4; Shoot Date Cancellation/Postponement: Ciient acknowledges that once it approves a shoot date, the shoot date is censiderec cocked, and
the fees listed below will be due from Client to RP if the shoot date is subsequentiy canceled or postponed by Client:
a) If notice of cancellation is given with n the following number of business days prior to locked shoot date, Client agrees to pay Red
Productions the ensuing amounts:
Cancellation:
1-5 Days
6-15 Days
All preproduction, development fees and expenses incurred by Red Productions up to
the date of cancellation.
100%
100%
Shoot cost for physical production groups (outlired in the SOW) including but not limited
to crew, equipment, camera, talent, and travel.
100%
50%
Production fee ;or the project.
100%
50%
b) if notice of postponement is given within the following number of 1-itisines, days of a locked shoot date, 3ro the Client lif Lu cuuieS
the shoot date for another date with n three months of the orig,nal locked shoot date, Client agrees to pay Red Productions the
ersuin arnuunts:
1-5 Days
6.15 Days
Postponement
All preproduction, development fees and expenses incurred by Red Productions up to
the date of postponement.
100%
10075
Shoot cost for physical production groups (out'ined in the SOW) including but rot limited
to crew, equipment, camera, talent, and travel.
50/
25%
Production fee for the project
0%
0%
c) If Client postpones a locked shoot date but fails to reschedLIP and approve anocner shoot aditr on a uala that 5 r.,s, i„
of the oripiral locked shoot date, such shall be treated as a cancellation and Client agrees to pay RP the applicable amounts for
cance lations listed above
5) Term and Termination,
a) Term. This Agreement is for an initial term of one year or until terminated in accordance with tite provisions contained herein. Upon
expiration of the initial term, this Agreement shall be automatically renewed for successive terms of one year each until terminated
in accordance with the provisions contained herein. Unless otherwise provided in any SOW or subsequent amendment or addendum
to this Agreement, this Agreement shall automatically terminate in the event the parties do not execute a SOW for twenty four (24)
consecutive months.
b) Termination. Each Party may terminate this Agreement for any reason with thirty (30) days advance written notice, provided that in
the event of any existing SOWS, the Agreement shall not terminate until the expiration of such SOWS. Client shall have the right to
terminate a SOW a, any time, subject to its obligation to pay RP for all accrued but unpaid compensation due to RP as of the date of
termination, any costs incurred by RP and non-canceilable commitments made by RP prior to the date of termination, and any
additional funds due RP under the Cancelation/Postponement Policy as described in Section 4.
c) Consequences of Termination: Upon termination of this Agreement for any reason, and at the specific written request of either Party,
each Party so requested shall return any products or materials of the other Party which such Party may have in its possession within
five (5) business days after the date of termination. The following Sections of this Agreement shall survive termination: 6, 7, 9, 10,
and 11(b)-(f).
6) Confidentiality A, Non -Disclosure Obligation: The Parties understand and acknowledge that in the course of providing the Services,
information of a confidential, proprietary and/or trade secret nature ;collectively, "Confidential information") may be revealed by one
Party (the "Disclosing Party") to the other Party (the "Receiving Party') and that such information constitutes valuable business assets of
the (Disclosing Party. ("Confidential Information" includes but is not limited to any and all proprietary information, trade secrets, know-how
and technical data, inc;uding information that is marked as "confidential" or should be reasonably understood to be confidential or
proprietary by either Party.) The Receiving Party agrees that for the Term of this Agreement and for three (3) years after termination of this
Agreement, the Receiving Party will not disclose the Confidential Information to any third party (except as required by law), nor use the
Confidential Information for any purpose not permitted under this Agreement or any purpose not specifically linked to the Services. The
nondisclosure obligations set forth in this Section shall not apply ,o information that the Receiving Party can document is generally
available to the public (other than through breach of this Agreement), was already lawfully In the Receiving Party's possession at the time
of receipt of the information from the Disclosing Party, or is required to be disclosed by applicable law, court order, or decision by the
Office of the Texas Attorney General.
7) Non -Solicitation: Each Party agrees that during the Term of this Agreement and for one (1) year after termination of this Agreement, ,t will
not through any individual or entity:
aj solicit, induce or attempt to induce away tram employment or association with the other Party any then -current officer, director,
manager, member, employee, independent contractor, consultant, agent, vendor, supplier, or other personnel or representative of
such Party (collectively "Employed and Associated Parties"), either for its own benefit or the benefit of a third party, or
b) otherwise intentionally disrupt, impair; damage or interfere with any relationship between the Company and any of its then -current
Employed and Associated Parties.
c) The Parties agree that general job advertisements or solicitations for a job to the public or through recruiters will not be considered a
breach of this Section.
8) Warranties and Disclaimers: In addition to any and all warranties available under applicable law, RP represents and warrants that its
Services shall be performed n a professional and workmanlike manner and in accordance with general industry standards. RP further
warrants that the provision of the Services under this Agreement will not violate the rights of any third parties. RP further warrants that no
services provided or deliverable prepared under this Agreement will violate the rights of any third party and warrants that said services will
not Infringe or contribute to the infringement of any patents, trademarks, copyrights, or other irtellecludl property rights either in the
U.S.A. or foreign countries, and (without limiting the foregoing or any other provision of this Agreement) shall defend, indemnify and save
and hold harmless Client from every suit or proceeding brought against Client for any alleged infringements of any patents, trademarks,
copyrights, o- other intellectual property rights by reason of RP's services provided under this Agreement, and to pay all expenses and fees
of counsel and related expenses which shall be incurred in such suit/proceeding and all costs, damages, judgments and recoveries in every
such suit/proceeding.
9) Ownership Rights:
al Client acknowledges that the fees charged by RP for its work, as outlined in Exhibit A or a statement of work ("SOW"), were
specifically calculated based on the usage contemplated by Client. RP retains ownership of the copyright in all Work Product and
Final Video Del verable(s) produced by reason of the terms of this Agreement unless and until Client specifically negotiates a buyout
of the copyright in said materials, and copyright ownership ,n the materials are transferred in writing by RP to Client. ("Work
Product" constitutes all items dnd materials created by RP in the process of creating the Final Video Deliverable, excluding the Final
VAec Deliverable itself and its contents Work Product may include, but is not limited to storyboards, scripts, concepts, artwork,
music, data, materials, documentation, computer programs, inventions, pictures, audio, video, animation, slogans, transcriptions,
and all works of authorship.) In addition, any concepts not selected for production by Client will remain the sole and exclusive
property of RR Provided Client pays all fees due RP under this Agreement and is not otherwise in material breach of this Agreement,
RP grants Client a license giving Client the right to use the Final Video Deliverable(s) on a limited use basis as specified in the SOW.
Client hereby waives the right to challenge the validity of RP's ownership of any Work Product or Final Video Deliverable(s).
b) Any use of any Work Product or Final Video Deliverable by Client beyond those specified in the SOW, or any changes or modifications
by Client to such, must have the advance written approval of RP, and may require the payment of additional fees. Client agrees to
seek the advance written permission of RP and pay reasonable additional fees to be negotiated in good faith before making any
modifications to the Work Product or Final Video Deliverable(s) or before using any Work Product or Final Video Deliverable in a
manner not specifically specified in the SOW
c) Client acknowledges that RP has the right to use and display the Final Video Deliverable(s) as part of its portfolio, including on RP's
website and RP's account profiles at thira party websites.
d) Client also acknowledges that RP has the right to license footage produced pursuant to this agreement to others, excepting any
footage in which trademarks, logos, or artwork owned or licensed by Client or Client is identifiable.
e) Notwithstanding the foregoing, it is understood that RP may, on occasion, license materials from third parties for inclusion in the
Final Video Deliverable(s). In such circumstances, Client agrees that it remains bound by the terms of any such licenses. RP will keep
Client informed of any such limitations. Client will be responsible for payment of any special licensing or royalty fees resulting front
Client's unauthorized use of any Work Product or Final Video Deliverable(s).
f) During the Term of this Agreement, Client hereby grants to RP a limited, revocable, non-exclusive license to use any and all of the
trademarks, logos or artwork owned or licensed by Client (the "Licensed Marks") solely in conjunction with the performance of RP's
obligations under this Agreement. Client represents and warrants to RP that it is authorized to grant the aforementioned license.
10) Mutual Indemnification:
a) RP shall Indemnlfy, defend and hold Client and its subsidiaries and affiliates, and their directors, officers, employees, agents,
representatwes, suppliers and vendors harmless from and against any and all Claims or Losses based upon or related to any item
prepared by RP or at RP's direction, and/or the willful misconduct of RP, its employees, officers, directors or agents in the
performance of the Services. The foregoing indemnification by RP shall not apply where such Claims or Losses arise:
i) from material supplied by Client and incorporated into any materials or advertisements prepared by RP.
11) from unauthorized charges to the Final Video Deliverables) by Client or uses of the Final Video Deliverable(s) by Client which
exceed those granted in the SOW,
iii) out of matters as to which RP has advised Client of the risks involved and Client has agreed in writing to accept those risks,
iv) assertion; made regarding Client or Client's competitors, or any of their products or services, in any advertising which RP may
prepare for Client and which Client approves in writing before its publication or broadcast, or
v) any alleged injury that a third party may attribute to Client's products or services
b) Client agrees to indemnify, defend and hold RP and its subsidiaries and affiliates, and their directors, officers, employees, agents,
representatives, suppliers and vendors harmless from and against any Claims or Losses arising out of, relating to or resulting from
RP's use, in performing its cbligations under this Agreement, of the Licensed Marks or of other material•, furnished by Client
(including all information or data obtained by RP from Client to substantiate claims made in advertising) and/or the willful
misconduct of Client, its employees, officers, directors or agents
c) As used in this Section "Claims" means any and all claims, demands, actions, suits, and proceedings asserted by a third party,
including but not limited to any c.aim of defamation, invasion of right of privacy or publicity, or infringement of copyright or other
intellectual property interest. As used in this Section, "Losses" means all damages, losses, liabilities. costs (including reasonable
outside attorney's fees), expenditures, or other expenses arising out of or incurred as a result of a Claim. The indemnification
provisions of this Section shall survive the termination of this Agreement
111) Miscellaneous: The Parties agree that the following additional miscellaneous terms shall apply to thi; Agreement -
a) jaL&_A_-rgtMgr1t, RP and Client intend and agree that this Agreement constitutes the entire agreement regarding the subject matter
and that it supersedes, merges and extinguishes any form or type of prior understanding, agreement, negotiations or
communications in any way pertaining to the Services to be rendered. However, it is intended that this Agreement will be
supplemented by Scope of Wuik ("SOW") Orders, which shall be regarded as Exhibits to the Agreement. This MSA/Agreement is
intended to govern the general working relationship between the Parties .SOW Orders will outline the details of the various Projects
for which Client engages RP. To the extent that there are inconsistencies between this Agreement and an SOW, that SOW shall prevail
in that particular Instance only.
b) Interpretation. In the event of a dispute hereunder, this Agreement shall be interpreted in accordance with its fair meaning and shall
not be interpreted for or against a Party hereto on the ground that such Party drafted this Agreement or any part thereof.
r) Applicable Law. This Agreement shall be governed by and construed in accordance with the laws of the State of Texas, without giving
effect to its rules governing the conflict of laws, This Agreement is performable, in whole or in part, in Collin County, Texas, and Client
and RP agree that any litigation directly or indirectly relating to or arising out of this Agreement must be brought before and
determined by a state court of competent jurisdiction within Coilin County, Texas, and the parties hereby agree to waive any rights to
object, and hereby consent and agree to submit to the exclusive Jurisdiction and venue of such courts.
d) Resolution of Disputes. The Parties agree that they shall first attempt to resolve any controversy or claim arising out of or relating to
the creation, performance, termination and/or breach of this Agreement through good faith negotiation or mediation between the
?arties. In the event such negotiations or mediation fails to resolve such claim or controversy, then suit may be filed in court as
described in Section 11(c). Notwithstanding the foregoing, and solely with respect to breaches or threatenec breaches of th s
Agreement based upon violations of Sections 6, 7, and 9, either Party to this Agreement may seek a temporary restraining order and
injunction to protect its legal rights or interests. If any lawsuit is instituted and prosecuted to enforce this Agreement, the prevailing
Party shall be entitled to recover its reasonable outside attorneys' fees and costs.
e) SPverability if any term or provision hereof shall be determined by a court of competent )urisoiction to be illegal or invalid for any
reason whatsoever, such provision shall be severed from this Agreement and shall not affect the validity and enforceability of the
remainder of this Agreement.
f) Modifications and Waivers. No failure or delay on the part of either Party in exerosing any right, power or remedy under this
Agreement shall operate as a waiver of such right, power or remedy, nor shall any single or partial exercise of any such right, power
or remedy preclude any other rignt, power or remedy. Unless otherwise specified, any amendment, supplement or modification of
or to any provision of this Agreement, any waiver of any provision of this Agreement, and any consent to any departure by the
Parties from the terms of this Agreement, shall be effective only if It is made or given in writing and signed by both Parties.
g) No Agency. The Parties to this Agreement are independent contractors and nothing contained herein shall be construed to create a
partnership, joint venture or employer/employee relationship. Neither Party shall incur any obligation or otherwise bind the other
Party. Client understands that RP may, in its reasonable discretion, choose to use subcontractors, talent, and other third parties who
are not employees of RP to fulfill its obligations under this Agreement, and Client consents to such relationships. RP shall have sole
control over the supervision and direction of the means, methods, sequences, procedures, and techniques utilized to provide its
services under this Agreemert and there shall be no joint control over the services. RP shall be solely responsible for the acts and
omissions of its officers, agents, employees, contractors, subcontractors and consultants and the doctrine of respondeat superior
shall not apply as between the Ckent and RP or its officers, agents, employees, contractors, subcontractors or consultants.
n) No Exclusivity. The services provided by each of the respective Parties hereunder shall be provided on a non-exclusive basis and
nothing herein shall be construed as prohibiting either of the Parties from providing its services to, or working with, third parties
during the term of this Agreement.
i) No Assignment. This Agreement may not be assigned by either Party without the prior, written consent of the other Party, except for
an assignment in the event of a merger or acquisition involving the assigning Party. This Agreement shall he binding on, and shall
inure to the benefit of, the authorized successors and assigns of the Parties.
;) fore Mai r . Neither Party shall be liable for, nor shall either Party be considered in breach of this Agreement due to any failure to
perform its obligations under this Agreement as a result of a cause beyond its reasonable control, including, but not limited to fire,
earthquake, labor dispute or strike, act of God or public enemy, any municipal ordinance, any state or federal law, governmental
order or regulation, or other cause beyond a Party's control, or any other cause, whether similar or dissimilar to any of the foregoing,
which could not have been prevented by the exercise of reasonable care. If a Party is delayed due to force majeure, them such Party
shall provide written notice of the delay and applicable extension of time periods to the other Party. In addition, a Party that has
claimed the right to temporarily suspend its performance under this paragraph shall provide written reports to the other Party at
least once every week detailing: (i) the extent to which the force majeure event or circumstance continue to prevent the Party's
performance; (ii) all of the measures being employed to regain the ability to perform; and (iii) the projected date upon which the
Party will be able to resume performance, which projected date the Parties agree and acknowledge is only an estimate and not a
binding commitment by the Party claiming force majeure.
k) Due Authority. Each of the Parties represents and warrants to the other Party that the execution and delivery of this Agreement and
the performance of the obligations under this Agreement have been duly authorized oy all requisite action of the governing body of
the Party, if any, and that the person executing this Agreement is fully authorized to bind that Party.
1) Ccunteroarts. This Agreement may be executed in counterparts, each of which shall be deemed an original, but all of which taken
together shall constitute one and the same instrument. Scanned, facsimile, or electronic signatures shall be as effective, enforceable
and valid as if a paper version of the instrument were delivered containing the Parties' original written signatures.
m) Notirc. Notices must be in writing and either (a) hand -delivered, or sent by (b) prepaid certified mail (return receipt requested), (C)
nationwide overnight courier or (d) confirmed e-mail transmission, to the addresses set furth below. Notices will he effective upon
receipt.
If to Client:
Anna CDC
Attn7 Economic Development Director
120 W. Seventh Street
Anna, TX 75409
It to RP
Red Productions, LLC
329 S. Main. Street
Suite 101
Fort Worth, rX 76107
Email: scott@redproduct,ons.com
INTENDING TO BE LEGALLY BOUND, the Parties hereto affix their signatures hereto -
Client: Anna Community Development Corporation
Signed:
Name: Bruce Norwood
Title. President
Date:
RP: Red Productions LLC
Signed: Al, X!,
Name: Heather Wilk
'isle: VP of Original Content
Date: March 10, 2025
Exhibit "A" — (Samp e) Statement of Work
This Statement of Work ("SDW") is made and entered into effective as of the __ day of 20 , by and between
("client") and Red Productions, LLC ("RP") This SOW is hereby incorporated into, made part of and governed by the
terms and conditions set forth in the Master Services Agreement ("MSA") by and between Client and RP dated _, 20_. Unless
otherwise specified, all capitalized terms used but not defined herein shall have the same meaning uss gned to them in the MSA Subject to and
in accordance with the terms of the MSA, Client and RP hereby acknowledge and agree that the following Services shall be performed and the
rollcwing payments snali be made:
t) Project Name:
2) The Services. RP shall provide the specific Services detailer, below and/or or the rider attached hereto:
Client/RP Client/RP CLert(RP
Castin
P-ODS
Voice over Licensin ,
Pr,nc. Talent Fees
Sit Construction
Creal ve Development
Extra Talent -ces
Agency Travel
VFX
Wardrobe
Ilard Drives
Music
?roductior. Crew
Edit
Sound Desi r.
Crew Travel Expenses
Color Correction
Audio Mix
_ocation Scout
Maxe L
Stock Footage urchase
ocation Fees
Broadcast Deliver
Stock Foctage licensing
Weather Day Contin.ene Noon Day Prior)
Insurance
Other- See Proposal attached
3) Flnai Video Deliverable(s): Describe the Final Video Deliverable(s) to be provided by RP, subject to Client's approval.
• One (1) main promotional video (1.30 • 2:OD mmutes in length)
• 'hree (3) ad cutdowns (15 - .30 seconds each)
• Video format 192ox1oRD, 16:9 aspect ratio
• Usagc: In perpetuity
4) Authorized Client Representative(s): The Clent representative authorized to aoprove each of the following is
Script:
Locked Shoot Date:
Fine Cut
The authorized representative for each item listed above must provide RP with approval in wrung for the appropriate element
before RP will proceed with the Project.
(Authorized Client Representative Initial Here) Client acknowledges that once it approves a shoot Cate. the shoot date is
considered locked. Should Client subsequent y cancel or postpone a locked shoot date, Client agrees to pay to RP ine applicable
antount(s) listed in Section 4 of the MSA.
S) Scnedu.e for Delivery of Vie Services (including Start Date): TBD and mutually agreed upon
6) Estimate of Expenses: 524,946 OD
7) Interded Scope and Time of Use of the Final Video Deliverable(s), Including Any Talent and Music Licenses, Fees and/or Rieh*s:
(Authorized Client Representative's Initials Here) The fees set forth in this SOW for the services and Final Video Deliverable(s)
to be provided by RP under this SOW are based on the intended scope and time of uses described herein. Client acknowledges that
any use of, or modification to, the Final Video Deliverables) beyond those specified herein requires the advance written consent of
RP and the payment of additional fees.
8) Fees and Fee Payments Client shall pay the following fees tinder the following timelines or circumstances:
AGREED on this _ day of I . 20_
Client:
RP Red Productions LLC
Signed: I ISigned
Name:
Name:
Heather Wilk
Title. Title: VP of Original Content
oi�dpiodur[ioiis
Proposal for City of Anna 2025 Video Project
Prepared for: City of Anra Economic Development Corporation
Prepared by: Red Productions
Date: February 26, 2025
Project Overview
As the fourth fastest -growing city in the nation, the City of Anna seeks to update its promotional
video to highlight its development opportunities and vibrant community. The goal of this project
is to attract businesses, developers, and potential residents by showcasing the city's economic
potential and high quality of life.
Objectives
• Showcase the City of Anna as a prime location for business and residential growth.
Highlight economic development incentives, infrastructure, and amenities.
• Establish Anna as a key pant of Dallas' northward expansion.
• Create a compelling visual narrative that resonates with potential investors and
residents.
Target Audience
Developers
• Brokers
• Companies
• Retailers, restaurants, and industries
• Potential residents
Distribution Channels
• City of Anna Economic Development Corporation website
Social media platforms
• Tradeshows and conferences
• Direct outreach to developers and brokers
• Email campaigns and in -person presentations
Deliverables & Project Scope
Deliverables:
One (1) main promotional video (1:30 - 2:00 minutes in length)
Three (3) ad cutdowns 1:15 - :30 seconds each)
Video format: 1920x1080, 16:9 aspect ratio
Usage: In perpetuity
Scope of Work:
Creative Development $3,350.00
Concept development, script writing
Pre -Production $2,540.00
Shoot prep + project management
Crew $3,400.00
1 full -day, 2x crew I Producer, Cam Op/Drone Op
Cameras + Equipment $900.00
1 x Sony FX9 (or comparable), 1 x DJ Mavic 2 Pro Drone
Physical Production $1,955.00
Production van, crew meals, expendables. Includes allocation for crew travel/hotels
Post Production $5,936.00
Edit + Render I Includes 2x rounds of revisions
Deliverables $1,795.00
Delivery of 1x 1:30-2:00 Main Video + 3x :15 ad cutdowns
Production Fees $5,070.00
Total $24,946.00
8